Stop wasting money on ads that don't convert. We build targeted PPC campaigns that put your business in front of people actively searching for what you offer — and we track every penny.
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You've probably tried Google Ads or Facebook Ads before — and got burned. Maybe you set it up yourself, watched your budget disappear in a week, and got nothing but irrelevant clicks from people who were never going to buy. Or maybe you hired an agency that charged you a fortune, sent you confusing reports, and had nothing real to show for it.
The problem isn't paid advertising. When done properly, PPC is the fastest, most predictable way to generate leads for a local business. The problem is poor targeting, lazy campaign management, and zero tracking. Most agencies set up a campaign, leave it running, and hope for the best. That's not management — that's neglect.
We do things differently. Every campaign is actively managed daily. Every click is tracked. Every pound is accounted for. You'll always know exactly what your ads are generating, what your cost per lead is, and whether it's worth it. If it's not working, we fix it. If it is, we scale it.
Full-service pay-per-click management — from keyword research to conversion tracking.
We put your business at the top of Google when people search for your services. 'Plumber near me', 'dentist Hendon', 'hair salon NW4' — we target the searches that matter.
The green-tick Google Guaranteed badge that appears above regular ads. Perfect for trades, solicitors, and service businesses that want maximum trust and visibility.
Targeted social ads that reach people in your area based on their interests, behaviour, and demographics. Ideal for salons, restaurants, and retail businesses.
Someone visited your website but didn't call? We show them your ads across Google, Facebook, and Instagram to bring them back and convert them into customers.
We build dedicated landing pages for your ad campaigns — designed specifically to convert clicks into leads. No sending ad traffic to your homepage.
Every click, call, form submission, and sale tracked and reported. You'll know exactly what your ads are generating and what your cost per lead is.
PPC is the fastest way to get leads for a local business. Unlike SEO, which builds momentum over months, Google Ads can start generating calls within 24 hours of launch. For businesses that need customers now — a new restaurant opening, a plumber expanding their coverage area, a salon launching a seasonal offer — PPC delivers immediate, measurable results.
The real magic happens when you combine PPC with SEO. Ads give you instant visibility while your organic rankings build over time. Once your SEO kicks in, you can reduce ad spend on those keywords and redirect budget to new opportunities. It's a powerful combination that no competitor in your area is doing properly.
Measurable results from real campaigns for real local businesses.
Targeted Google Ads campaigns for 'dentist near me' and 'emergency dentist Hendon' drove a 147% increase in new patient bookings.
Facebook and Instagram ad campaigns targeting foodies in NW London drove an 85% increase in online reservations.
A combined PPC and SEO strategy tripled website traffic and generated 3x more monthly property enquiries.
Active, hands-on management — not set-and-forget. Every campaign is monitored and optimised daily.
We analyse your market, competitors, and budget to build a campaign that targets the right people with the right message. You'll know exactly what to expect before we spend a penny.
We create your ads, write compelling copy, select high-intent keywords, set precise targeting, and build dedicated landing pages designed to convert clicks into leads.
We launch your campaigns and actively manage them daily — adjusting bids, pausing underperformers, testing new ad copy, and scaling the winners to maximise your return.
Monthly reports showing leads, cost per lead, and ROI in plain English. We continuously refine your campaigns to get you more results for less spend month after month.
Management fees below. Ad spend is separate and billed directly by Google/Meta — you control the budget.
Google Ads basics
Google + Social Ads
Full PPC management
We recommend starting with £500–£1,000/month ad spend for local businesses. This is separate from our management fee. We'll advise the right budget during your consultation based on your industry and competition.
Often within the first week. Google Ads can start generating calls and enquiries within 24–48 hours of launch. We optimise continuously to improve results over time — most clients see their cost per lead drop significantly by month 3.
Google Ads targets people actively searching for your services — high intent, ready to buy. Facebook and Instagram Ads target people based on interests and demographics — great for awareness, offers, and building your brand. We often recommend both for maximum results.
Absolutely. You set the daily or monthly limit and we never exceed it. You're always in full control of your ad spend. We'll recommend optimal budgets, but the final decision is always yours.
You need a landing page at minimum — sending ad traffic to a generic homepage wastes your budget. We build dedicated, high-converting landing pages as part of your campaign so every click has the best chance of becoming a lead.
Book a free ads consultation and find out how PPC can grow your business — with a clear budget and measurable results.
Hendon, London NW4
📧 hello@ifoxmasters.com
📞 07376 935547
Mon – Fri: 9:00am – 6:00pm
Tell us about your business and we'll recommend the best PPC strategy for your budget.